Story Arc.  We are all familiar with the term, but the crafting of one can seem daunting. 

Study JOURNEY and learn the building blocks of screenplay structure, one step at a time.  The Technique™ thinks of screenplay structure as a roller coaster ride through a truth. No story moves in a predictable straight line, it has rises and falls and loop de loops, unexplained stops and diversions, and where it ends up, might just be somewhere you never expected.

In this Lab, you will learn how to: 

  1. Learn how to craft a story arc 
  2. Find the structure that is unique and delivers what you want to say in a creative, compelling, utterly authentic way
  3. Discover what’s beyond the Hero’s Journey


An understanding of the Transformative Journey has been central to Joan's work on films and television shows such as Transparent, Beginners, Arbitrage, Snow White and the Huntsman, Little Miss Sunshine, and Whale Rider. Now, you can experience The Technique™ to instantly connect you to the feeling, emotional depth, and rhythm of your work. 


JOURNEY allows you to join with advanced Alumni as they ask questions and drill down on the concepts of JOURNEY, and how to create a roadmap for your story.  Through thoughtful lectures and engaging exercises, you will learn how to truly understand these key structural principles and bring them to visceral life in your work! 


  1. Rigorous professional upleveling
  2. Focused, deep dive on the core tool that gives structure to your story: JOURNEY
  3. Lecture and physical based curriculum support integration and insight
  4. Online Labs allow the opportunity to study on your own schedule, and at your own pace
  5. Access to media links for one full month
  6. Connect with your JSFL Alumni Community Network through Slack, Happy Hours, Generators, Mega Generators and Weekly Ongoing Classes! Practice the tools you are learning, and workshop your material with talented, open hearted, and like-minded creatives
  7. Build a vibrant creative community that holds space and inspires each other
  8. Dynamic, personalized, interactive experiences with your colleagues allow you to practice the tools you are learning, and apply them to your own work



Live Online via Thinkific.


The Tuition per participant is: $1,625


Enroll directly via the checkout at the bottom of the page



  1. There are no cancellations or refunds after booking.

  2. Students are responsible for payment in full whether or not they chose to attend all class sessions.

  3. Media links will be available for one month.

  4. Extender passes are available should you wish to access media links longer than one month.



  1. Sweats, yoga clothes (no jeans), and sneakers as if you were going to the gym

  2. No belts, earrings, or jewelry please. We want you to protect your bodies during floor work!

  3. Please note the lab is physical. You are free to observe at your comfort level. Please be respectful of your body and do not participate in the physical work if you have any physical injuries, illness, are on any medications, or are pregnant.



  1. These are advanced classes for professional artists interested in exploring new practices, pushing their boundaries, and going deep.

  2. The Labs are physical.

  3. The work is feeling-based.

  4. Please note you may find the work to be uncomfortable. 

  5. There will be a mix of lectures and active exercises designed to investigate the meaning, structure, and emotional core of your project.

  6. You are welcome to observe or participate according to your comfort level. You will get just as much out of observing as participating.


Whether you are Directing, Writing, Acting, or Producing, The Technique™ is essential in taking your career to the next level! The Lab Series is designed for Film, Episodic, Commercial, and all content creators. It may be attended individually or by the entire team. 

  1. Directors

  2. Writers 

  3. Actors 

  4. Producers 

  5. Executives

  6. Production 

  7. Designers 

  8. Cinematographers

  9. Editors

  10. Brand Directors

  11. Any creatives who are interested in Story!



Enroll Here: